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  • Learn how to highlight in triangles, which has become so popular lately!

    Learn how to highlight in triangles, which has become so popular lately!

    Recently, the triangle lifting method, which lifts up the face through highlighting, has become popular on the Internet. How does it work? In fact, this method is very simple and easy to understand, and novices with 0 basic makeup can easily learn it. ...
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  • What is the difference between pressed powder and loose powder?

    What is the difference between pressed powder and loose powder?

    Part 1  Pressed powder vs loose powder: what are they? Loose powder is a finely milled powder used to set make-up , it also blurs and hides fine lines while absorbing oils from the skin during the day. The finely milled texture means ...
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  • Is Scalp Care Necessary?

    Is Scalp Care Necessary?

    The epidermis of the scalp has a similar four-layered structure to the skin of the face and body, with the stratum corneum being the outermost layer of the epidermis and the first line of defence of the skin. However, the scalp has its own conditions, which are manifeste...
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  • Abandoning talcum powder has become an industry trend

    Abandoning talcum powder has become an industry trend

    At present, many well-known cosmetic brands have successively announced the abandonment of talc powder, and the abandonment of talc powder has gradually become the consensus of the industry. Tal...
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  • Banning animal testing and trade in cosmetics!

    Banning animal testing and trade in cosmetics!

    Recently, WWD reported that Canada passed the 《Budget Implementation Act》, including an amendment to 《Food and Drug Act》that would ban the use of animals for cosmetic testing in Canada and prohibit false and misleading labelling in relation to cosmetic animal testing...
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  • Is it true that waterless beauty treatments don’t use water?

    Is it true that waterless beauty treatments don’t use water?

    According to WWF, it is expected that by 2025, two-thirds of the world's population could face water scarcity. The scarcity of water has become a challenge that all of humanity needs to face together. The make-up and beauty industry, which is dedicated to making people b...
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  • Micro-ecological skin care opens a new era!

    Micro-ecological skin care opens a new era!

    What is skin microecology? Skin microecology refers to the ecosystem composed of bacteria, fungi, viruses, mites and other microorganisms, tissues, cells and various secretions on the skin surface, and microenvi...
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  • When AI Meets Beauty Makeup, What Kind of Chemical Reaction Will Occur?

    When AI Meets Beauty Makeup, What Kind of Chemical Reaction Will Occur?

    In the beauty industry, AI is also starting to play an amazing role. The daily cosmetics industry has entered the "AI era". AI technology is continuously empowering the beauty industry and gradually integrating into all links of the entire industrial chain of daily cosme...
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  • What is Clean Beauty Products?

    What is Clean Beauty Products?

    At present, there is still no official definition of clean beauty, and each brand defines itself according to its own product characteristics, but "safe, non-toxic, mild and non-irritating, sustainable, zero cruelty" has become the consensus among brands. As consumers' h...
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