Topfeel Beauty Capsule Lipstick Coming Soon…

In addition to its own color, appearance and efficacy, the added value of a makeup is the greatest success that it can bring to a certain degree of mood improvement and influence for consumers, allowing everyone to continuously contact new and cross-border categories. When we developed the capsule lipstick, we aimed at this, providing new packaging options for our customers and stimulating the market.

Our major clients have their own brand, but the idea is to launch it ourselves and test the market response. This will allow us to give more market information when talking with brands. At present, we are proofing it and the samples will be available before the Chinese New Year holidays. Around the end of February, we will be launching this capsule lipstick online(TOPFEEL BEAUTY CO.,LIMITED alibaba store) with low quantity support.

Why we do so? A small and capsule size lipstick can solve several pain points of end-consumers:

1) Generally speaking, it is difficult for consumers to use up a lipstick, and they always want to try different styles. Mini lipstick and capsule lipstick can solve this problem and avoid waste.
2) Sometimes, women will carry small bags in formal or relaxed occasions, and lipstick is a must-have for makeup. Small size can put a few more in the handbag, which is more intimate from the actual use experience.
3) The current trend is everything mini, which can also be seen from the mini bags from major fashion brands. Mini size is to follow the trend.
4) Especially in the context of the epidemic and economic downturn, just like a large number of “cute” brands and IPs that appeared after Japan’s economic bubble burst in the 1990s, we believe that the size of capsule-shaped lipstick and mini lipstick is the cuteness of the lipstick industry. The representative of the department can touch the hearts of consumers in the context of this era.

If it is passed the marketing and loved by customers, we will offer better prices with private label serves.