Ibuhlungu!IMakethi yeZithambiso yase-UK iyehla

Ngomhla we-18 kaMatshi kulo nyaka, urhulumente wase-Bhritane wabhengeza ukucinywa kwayo yonke imiqobo kwisibetho esitsha sesithsaba, ephawula inguqu epheleleyo yase-UK ukusuka kwinqanaba lokuthintela ubhubhane ukuya “kwinqanaba elileleyo”.

Ngokweenkcukacha ezichazwe yi-IMRG Capgemini Online Retail Index, ukuthengiswa kweentengiso kwi-intanethi e-UK kwehle nge-12% unyaka nonyaka ngo-Epreli 2022 emva kokuba i-UK iwuphakamise ngokupheleleyo umgaqo-nkqubo wayo wokuthintela ubhubhane ngoMatshi.NgoMeyi olandelayo, ukuthengiswa kweentengiso kwi-Intanethi e-UK kwehle nge-8.7% unyaka nonyaka-xa kuthelekiswa ne-12% yokunyuka konyaka-ngonyaka ngo-Epreli 2021 kunye ne-10% yokunyuka konyaka ngoMeyi 2021, eCapgemini. Umlawuli weSebe leSicwangciso-qhinga kunye neNgcaciso u-Andy Mulcahy ngokungakhathali unike igama elithi “intlekele” kumanani exesha elinye kulo nyaka.

“Akukho nto inokufihlwa, intengiso ibimbi kakhulu kwezi nyanga zimbini zidlulileyo,” utshilo kudliwanondlebe neFinancial Times.“Emva kokuphelisa ubhubhane, wonke umntu ujonge phambili ekubuyeleni kwinqanaba elingaphambi kwesibetho esitsha sesithsaba.Kodwa silandele ngaphezulu kwabathengisi be-intanethi abangama-200, kwaye ukusebenza kwentengiso kwehlile ukusuka kwi-5% ukuya kwi-15%.Wachaza inombolo ye-UK ye-fashion ekhawulezayo ye-Boohoo njengomzekelo, inkampani ibhengeze ngoMeyi 31. Kwingxelo yayo yekota yokuqala yengeniso, ingeniso yehla nge-8%.

Phakathi kweendidi ezahlukeneyo zamaqonga e-e-commerce aseBritane, ubuhle kunye nezithambiso zenze izinto ezimbi kakhulu, kunye neentengiso zehla nge-28% unyaka nonyaka.

UMulcahy ukholelwa ukuba urhulumente wase-Bhritane kufuneka abe noxanduva koku, kwaye utyhola urhulumente ngokunyuka kwerhafu kwiiplatifti ze-e-commerce: "I-10 (i-Ofisi yeNkulumbuso) ifuna ngamandla abathengi ukuba babuyele kwiivenkile ezingaxhunyiwe kwi-intanethi, kwaye isungule. uthotho lokunyuswa kwerhafu.Irhafu ephezulu yentengiso ye-intanethi inyanzelise abathengisi ukuba banyuse amaxabiso emveliso, nto leyo ebangela ukuba abathengi bathenge kwiivenkile ezinexabiso eliphantsi ezenziwe ngezitena nodaka.Ngexesha lobhubhani, urhwebo lwe-e-commerce kunye nokuthengiswa kwe-intanethi kwathathwa njengomsindisi woqoqosho lwaseBritane ngomhla we-10.Ngoku Xa ubhubhane uphelile, singakhutshelwa ngaphandle, akunjalo? ”

Zombini iintengiso ze-intanethi kunye ne-offline ziyancipha, ke iyaphi imali yomthengi?Impendulo ye-Guardian iya kuchithwa ngokunyuka kweendleko zokuphila.

Enyanisweni, i-UK ijongene nexabiso layo elibi kakhulu kwiminyaka engama-40, kunye nezinga lokunyuka kwamaxabiso e-9.1%, eliye lafaka i-UK kwizinga eliphezulu lokunyuka kwamaxabiso kwi-G7 (G7).IBhanki yaseNgilani yalumkisa ukuba ukunyuka kwamaxabiso e-UK kunokudlula i-11% ngo-Oktobha.

"UmGcini" uthe ngenxa ye-sequelae yexesha elide ebangelwa yintsholongwane yesithsaba esitsha, inani elikhulu labantu abaneminyaka yobudala ephakathi kwe-16 kunye ne-64 liye larhoxa kwimakethi yabasebenzi baseBritane.Oku kukhokelele ekunqongophelweni okukhulu kwemisebenzi yokuthengisa, efana nabaqhubi beelori kunye nabasebenzi bezothutho.Ukunqongophala kwabasebenzi bokuhanjiswa kwenza abathengisi bajongane nemingeni enzima yokubonelela, kwaye kufuneka banyuse imivuzo ehlawulwa kwezi zikhundla ukuze bafezekise isiphumo "somvuzo onzima, kufuneka kubekho amadoda angamakroti" - kwaye le nkcitho yongezelelweyo, igqithiselwe ngokwendalo. imveliso.

Ixabiso eliphezulu lempilo libangele ukuba abathengi baqinise amabhanti abo, njengoko umntu omnye kwabathathu eBritani esithi uqalisa ukuyeka iti eshushu kwaye asele amanzi abandayo kuphela ukuze bonge amatyala ombane.Inkulumbuso yaseBritane uJohnson wade wakhuthaza ukuba wonke umntu anciphise iindleko zokuphila “ngokutya kancinci”.“Siyekile ukuchitha kuyo yonke into ngaphandle kokutya kunye nerenti,” utshilo uDimi Hunter, oneminyaka engama-43 kudliwanondlebe kunye noMgcini.“Ngoku mna nenkosikazi yam sitya izidlo ezibini kuphela ngemini, sisabela kwikhwelo leNkulumbuso.

Phantsi kweemeko ezinjalo, iivenkile zokuthambisa ezingasebenziyo zinqabile ngokwendalo.“Urhulumente usixelele ukuba ubhubhane uphelile.Kodwa abasebenzi basasuleleka kwakhona, bahlala befowuna begula.Ndingaqhubeka kuphela ukugaya abasebenzi abatsha - kwaye ndihlawule umvuzo wangaphambili wokugula kwangaxeshanye.Ukuba umqeshwa omtsha wosuleleka, kwaye u-Elizabeth Riley, umnini womthengisi wezithambiso eBrixton, emazantsi eLondon, wakhalaza, "abathengi abadala beze kundibuza: kutheni uthengisa i-RIMMEL (Rimmel) Mystery) Isiseko solwelo sibiza kakhulu. kunexabiso kwiwebhusayithi esemthethweni?Kutheni ungenzi izaphulelo?Ndingabaphendula kuphela, ewe, ewe, ndingaphungula okanye ndilehlise ixabiso, kwaye kwiveki ezayo, nindibone ndipakisha ndihamba.”

Kule nkalo, unobhala wezoshishino waseBrithani uPaul Scully ucebise isicwangciso esitsha: vumela abasebenzi ukuba baye emsebenzini begula.Waza wabacela ukuba balandele umzekelo wokumkanikazi oneminyaka engama-95 ubudala, “Indoda esele ikhulile ngeminyaka ingaqhubeka isebenza, kutheni ungakwazi nje?” 

Eli bango lahlangatyezwa ngoko nangoko nesivunguvungu seerants ezivela kuRiley nabasebenzi bakhe."UKumkanikazi unazo zonke izixhobo zonyango zase-UK ukuze zixhase ngalo lonke ixesha, kwaye kufuneka silinde emgceni kuluhlu lokulinda lwamashumi amawaka abantu abalindele ogqirha ukuba babone ngamnye."Abasebenzi uMaria Walker uthe: "Akulunganga ukugula, nokuba yi-Covid-19 okanye ngumkhuhlane, ndingahlala ndithimla, impumlo ebalekayo, isiyezi kunye nentloko ebuhlungu, kwaye andizukwazi ukunceda abathengi konke konke."

URiley uthe, “Thixo, ngubani ofuna ukungena kwivenkile yezithambiso apho bonke abasebenzi banethemba lokufumana isithsaba esitsha?Xa wena nabahlobo bakho nichola iimveliso, bathimla ngasemva?Xa ufumana inkophe, kufuneka amise phakathi andivuthele impumlo?Kwisithuba esingaphantsi kweveki, ndiza kube ndizaliswe zizikhalazo neeleta ezifika ngokukhawuleza!”

Ekupheleni kodliwano-ndlebe, u-Riley ubonakalise ukungabi nathemba ngekamva leshishini lokuthengisa laseBritane, kwaye wathi angavala ivenkile yezithambiso eLondon, ebivulwe ngaphezulu kweminyaka engama-30, kwaye abuyele emaphandleni aseYorkshire ukuze athathe umhlala phantsi. .Ngapha koko, abantu abanakukwazi nokuhlawula isonka, ngubani okhathalayo ukuba ubuso babo bulungile?wahleka.